Asia Pacific - Regional Digital Marketing Intern (1H 2027)

Shiseido NEXT Internship Programme 2027 Role: Regional Digital Marketing Intern Shape your future. Create beauty innovations for a better world. At Shiseido, beauty goes beyond products. It is about empowering people, driving innovation, and creating meaningful impact. Why Shiseido NEXT? At Shiseido, we believe every career journey begins with opportunity. Shiseido NEXT is designed to give aspiring talents meaningful exposure, real-world experience, and opportunities to grow alongside industry professionals. Through the Shiseido NEXT Internship Programme, you'll gain hands-on experience working on real business projects, collaborate with colleagues across Asia Pacific, and learn from experienced professionals in a global beauty company with over 150 years of heritage. This is more than an internship. It is an opportunity to discover your potential, develop future-ready skills, and take the next step in your career journey. What You'll Do As a Regional Digital Marketing Intern, you will support the Digital Marketing team to provide the necessary insights and action steps to stakeholders related to the paid and shared media management through tracking and reports generation, stakeholder liaison and tools management. You Will Contribute to the planning, executing, optimising, reporting & evaluating of marketing activities for regional e-commerce campaigns (i.e. Lazada/ Shopee / TikTok Shop/ brand.com) across APAC markets within a matrix organisation and external agency partners Support strategies for cross-channel campaigns ensuring the ability to capture attribution from top funnel tactics to low funnel conversion metrics across different owned platforms, including brand.com & pureplayer channels. Media channels include social, video, search, display etc. Supporting the stewardship of digital marketing guidelines, ensuring local markets adhere to global policies. Assist on creation of regional best practices, playbooks, frameworks, benchmarking strategies on digital marketing and media. Provide training & consultations to local markets on regional marketing tools in collaboration with expert agency partners Execute competitive tracking to uncover market trends and industry developments to identify new opportunities. Includes evaluating new digital technologies & marketing technology stack in collaboration with stakeholders What You'll Gain Regional Exposure Work with colleagues from diverse markets across Asia Pacific and gain insights within a regional organisation. Meaningful Projects Contribute and take on meaningful projects with real business impact. Mentorship & Guidance Receive coaching and support from experienced professionals who are invested in your development. Future-Ready Skills Explore the latest trends, innovations, and advancements within the beauty industry and continuously learn and develop new skills. Professional Network Connect with professionals across functions and markets while expanding your industry knowledge. Who We're Looking For You Are Currently undertaking a Bachelor's Degree in Business Administration, Marketing or equivalent. Strong interest in digital marketing and e-commerce Excellent People and Communication skills with an ability to adapt to different personalities Ability to work independently and as part of a team in a fast-paced environment Soft Skills: Analytical, Initiative, Curious, Collaborative, Passionate Preferred skills: Basic command of media planning knowledge Familiarity on ECommerce & Media platforms/tools such as SFCC, JIRA, Google Analytics, Shopee & Lazada Marketing Solutions management, Meta & Google Ads analytics management would be a plus Learn. Contribute. Grow. Take your NEXT step with Shiseido.