Digital Marketing Assistant / Intern (6 months)

Bring the Starbucks Singapore brand to life through bold ideas, engaging content and memorable customer experiences. As a Digital Marketing Assistant / Intern with the Product & Marketing team, you will be part of the creative engine behind our campaigns — supporting content creation, social media execution and marketing activations across digital, CRM, in-store and owned channels. From brainstorming fresh concepts and capturing short-form content to adapting visuals and coordinating campaign assets, you will gain hands-on exposure to how a beloved global brand connects with customers every day. This role is perfect for someone who is creative, curious, organised and ready to build practical marketing experience in a fast-paced, people-centred brand environment. Responsibilities and essential job functions include but are not limited to: Creative content support Assist in the planning, photography, videography, and production of creative assets for marketing campaigns and brand initiatives. Stay updated on social media trends, content formats, and design best practices to contribute fresh ideas to campaigns. Coordinate with external vendors, agencies, photographers and designers to brief, develop and deliver marketing assets across digital, social media, CRM and in-store marketing channels. Assist in managing creative production timelines, ensuring assets are delivered accurately and on schedule. Collaborate with cross-functional teams to create engaging content and copy tailored for different marketing platforms. Create, adapt, and resize artwork and marketing materials for various online and offline touchpoints. Ensure all creative assets adhere to brand guidelines and maintain consistency across channels. Maintain an organized library of creative assets, ensuring files are properly named and stored. Support other creative, digital and marketing projects as assigned to help deliver team priorities and business objectives. Social Media Support the creation of short-form content for Instagram Reels, TikTok, and other emerging digital platforms. Assist in scheduling and publishing social media content across brand channels. Support the day-to-day management of social media platforms, including content calendar updates and post scheduling. Monitor social media performance and community engagement, escalating customer queries when required. Other Marketing Support Assist in updating and maintaining content across the website, mobile app, e-commerce platforms, and other owned digital channels. Support brainstorming sessions and contribute creative ideas for campaigns, content, and any marketing activities. Assist with market research and competitor benchmarking to identify emerging trends and best practices. Provide administrative and project support for the team where required. Knowledge, Skills and Abilities Currently pursuing or recently completed a Diploma or Degree in Marketing, Communications, Design, Digital Media or a related field. Proficient in Adobe Creative Suite, such as Photoshop and Illustrator, or other equivalent design, photo and video editing tools. Possesses basic photography, videography and video editing skills, with a good eye for visual storytelling, composition and content creation. Familiar with social media platforms such as Instagram, TikTok and Facebook, with an interest in current digital content trends and emerging formats. Demonstrates creative flair, attention to detail and a good understanding of branding, visual design principles and audience engagement. Communicates clearly and professionally, both verbally and in writing, and is comfortable coordinating with internal stakeholders, agencies and external partners. Able to manage multiple tasks independently in a fast-paced environment, with good planning, prioritisation and follow-through. Resourceful and solutions-oriented, with a willingness to learn, take initiative and contribute ideas to creative and marketing projects. About Starbucks Starbucks Singapore is proudly operated under license by Maxim’s Caterers Limited, a leading restaurant operator in Asia. Since opening our first store at Liat Towers on 14 December 1996, Starbucks has grown to become more than just a coffeehouse brand — it is a place where great coffee, genuine connection and uplifting experiences come together. At Starbucks, we believe we are not in the coffee business serving people, but in the people business serving coffee. Our partners are at the heart of everything we do, bringing our mission to life each day: To inspire and nurture the human spirit — one person, one cup and one neighbourhood at a time. As a Starbucks partner, you become part of something much bigger than just yourself. We are excited to learn more about you and appreciate the time you've taken to apply for the role. While we review every application carefully, only shortlisted candidates will be contacted due to the volume of applications received.